Move-to-earn Web3 running app STEPN has partnered with ASICS to release a limited edition of “STEPN x ASICS NFT Sneaker” Mystery Box Collection.
The NFT sneakers collection was launched exclusively on the Binance NFT Marketplace and hosted on the BNB Chain.
The collection has been co-branded by STEPN and ASICS. Over 195,000 participants and subscribed tickets have been garnered so far for the collection.
ASICS is a manufacturer of performance athletic footwear, apparel and accessories.
While the total trading value has exceeded US$10 million, the floor price has been maintained at over US$3,000 for the collection.
STEPN, Binance and ASICS have jointly decided to donate $100,000 from the sale proceeds of the NFT collection to a charitable cause.
STEPN would reward users with crypto via its app for walking, jogging or running and to participate, a user must purchase an NFT and start either walking, jogging or running outdoors to earn tokens. It also allows users to either spend their earnings within the Web3 ecosystem or withdraw the amount to an external account and cash out a profit.
The company has soared in popularity since its beta launch in December 2021 and topped the US$1 billion dollar market cap. STEPN has also maintained a steady increase in user growth and engagement as the total app downloads have exceeded 1 million.
This article was originally published on blockchain.news